The origin of your achievements: What to do to achieve them?

by Francisco Santolo

For a society that privileges achievements and places them as the cause of all recognition, future and appreciation, we receive very little training in this regard and we have very diffuse notions about how to achieve them.

The origin of your achievements: What to do to achieve them?

We still respond to the educational scheme derived from the industrial revolution, with Taylorism, scale and efficiency at the center. They taught us to compete for what is scarce, to stand out, to condemn failure and inefficiency, to prioritize ends over means, to incorporate and defend the proposed paths as truths, as unique answers.

We specialize and prepare to work for others, in organizations where the rules of achievement have already been defined and are established or re-established arbitrarily under the will of their own leaders.

The fundamental thing is to understand that all the "rules of achievement" are social and invented by other human beings. Entrepreneurs, in any field they work in, including politics, create new rules, new games, and invite other people to join and interact.In the world to come, more games, more rules, coexist with dynamism and co-creation.

Understanding that there is no achievement per-se gives us freedom. The definition of achievement must arise from our purpose, from our desire, from our need to solve problems. We must take ownership of the definition of our achievements and our "success" and not become trapped in those of others. Or be aware that we play by those rules.

In essence, achieving an achievement always follows the same logic, whether personal or professional:

To achieve something is to give value to others in such a way as to capture value.

There is no achievement without interacting with others in terms of value. There is no purpose, dreams, objectives, life, appreciation, affection, recognition, or priorities, without others.

Immersed in our original training we work without pause.Without understanding the why, nor the why of what we do. We evaluate few hows and sometimes play with some possible whats. We focus on achievements and the pre-established path to get there. (by others). We almost never ask ourselveswho?

We forget that for each achievement there are different paths. Some much more direct and powerful than others. And that each one of them is composed of people. Who to involve? In what? role? What incentive? How will they interact? Under what? process? How will they receive value? How will I consequently receive value?

I think this video is powerful. what does it make you think? what feel? what What would you do differently from now on?

I hope it added value! I look forward to your comments.

Big hug,

Francisco Santolo

How can I help or accompany you outside of free content? I share with you my training and mentoring/consulting services.


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