Course in Entrepreneurship & Innovation for Startups & Managers

4 weeks

Self-paced

12 modules

Networking

Hands-on practice

Duration

4 weeks

Format

Self-paced

Content

12 modules

Networking

Hands-on practice

Syllabus

> Organization and Basic Rules of Conduct

> Basic Rules of Conduct

> Code of Conduct

> General Terms and Conditions of Use

> Welcome to Scalabl Online

> A Peek into the History of Scalabl

> First Cornerstone: Continuous Learning

> Second Cornerstone: Networking, Relationships, and Giving First

> Horizontal Networks

> What Are Exponential Technologies?

> The 6D's

> Internet of Things, Brain, and Cloud

> Robotics and Artificial Intelligence

> Why Did Corporations Emerge?

> The Nike Effect and the Power of Outsourcing

> Own Intangibles and You Will Be Wealthy

> Future, Technologies, and Communities

> Exponential Technologies + Investment + Unique Idea

> Stages of Funding: Friends, Family, and Fools

> Stages of Funding: Incubators

> Stages of Funding: Angel Investors

> Stages of Funding: Venture Capital

> Stages of Funding: Accelerators

> The Myth About Unicorns and Scaling Your Business Fast

> Defining Innovation

> Introduction to the Innovator's Dilemma

> Sustaining and Disruptive Innovation

> Technological and Business Model Disruption: Kodak and Netflix

> Corporate Strategies to Avoid Being Blindsided by Disruption

> Entrepreneurs and Disruption: Gartner's Hype Cycle

> How Can Entrepreneurs Reap the Benefits of Disruption

> Appendix: Blue Ocean Strategy

> The Two Ways of Learning

> Our Methodology and Customer Centricity

> Purpose

> Strategy

> The Steps and Tools of Our Methodology

> Business Model

> Problem Interview

> Solution Interview

> Sales Materials

> Sales Roadmaps

> Firing the Founder

> Overview of the Scalabl Methodology

> What Does Investment Mean?

> Economic Risk

> Financial Risk

> Scalable Volume and Hidden Costs and Assets Risk

> The Rules for a Scalabl Virtuous Business Model Distilled from Financial Statements

> Introduction to Scalabl's Virtuous Business Models

> Learn to Draw the Scalabl Virtuous Business Model Canvas

> Purpose

> Product/Market Fit

> Channels

> Revenue Model

> Activities and Resources

> Costs

> The Scalabl Virtuous BM Canvas and the Relationship with Others

> The Scalabl Virtuous BM Canvas + Scalabl Rules

> The Scalabl Virtuous BM Canvas: Where to Start?

> Applying the Scalabl BM Canvas to Alumni-Owned Companies + Key Exercise

> Identify Your Ideal Customer

> How Many Customers Do I Need?

> Willingness to Pay, Value and Price

> How to Benefit from Using These Tools

> Delimit the Segment for the Interviews

> Generating the Interview

> Powerful Tips for the Problem Interview

> Problem Interview Role Play

> Example of the Work Done with Problem Interviews by a Graduate

> Living in Problem Interview Mode

> Have the Customer Design the Product

> Why Entrepreneurs Confuse the MVP - Steve Blank

> What Are We Not Seeing?

> Solution Interview: Testing the Solution and Its Price

> Best MVPs of All Time

> Living in Solution Interview Mode

> Introduction to Sales Materials and Branding

> Useful Tools to Create Sales Materials

> Landing Page

> Landing Page - Examples of Scalabl Alumni-Owned Companies

> Who to Sell to (or Not to Sell to)

> (Re)Discovering Sales: The Unsellable Marker

> So What Are Sales?

> Designing Sales Roadmaps

> The “Gecko!” Moment and 5 Tools for Life

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Meet your instructor

Francisco Santolo

CEO de Scalabl

He is an economist and MBA, with postgraduate studies at prestigious universities such as Harvard, Stanford, Chicago, Singularity, Kellogg, MIT and INSEAD. In 2017, he was recognized by Forbes magazine as the "Startup Hacker". In 2020 he was distinguished by the Association of MBAs as a finalist for the best entrepreneur of the year worldwide. He has co-founded more than 50 companies, led multinational corporations, and helped create more than 500 startups through the Scalabl methodology. He is an innovation consultant for renowned corporations, an MBA professor and an international speaker. In 2018 he was invited as the main speaker at the G20 YEA and was a member of the Argentine delegation at Fukuoka 2019 and Riyadh 2020. He is a member of the ASAEDE Board of Directors and the Business Board of the Innovation and Change Management Institute in Geneva, Switzerland.

Scalabl in the press

Testimonials

At Scalabl, you learn the correct way to start or boost a business or business unit, with insightful, simple, and useful tools valid for any type of industry. This methodology transformed my venture and helped me as an intrapreneur in my corporate career.

Thomas Mayr

Head of Marketing, Asia en Campari Group

I'm truly impressed by Francisco Santolo's dynamism - and what can I say about the group? Only good vibes and talent! I'm happy to be part of the first Scalabl cohort in Barcelona.

Nicolás Lavalliere

Fundador y Leader Alchemist en LOV Kombucha

Proud to be part of the first Scalabl cohort in Hong Kong. I'm grateful to our inspirational leader, Francisco, for enabling us to pursue our dreams, helping the entrepreneur in each one of us scale! You've created a fantastic human adventure by bringing us together within the Scalabl network, and by providing us with a breakthrough business methodology.

Hend Ben Brahim

Coach Certificada y Facilitadora

Scalabl's methodology is unique - not only does it provide a framework for startups to reach scalable business models with high profitability and low risk, but it also empowers senior professionals to lead innovation. By 'getting out of the building' and learning how to understand your customers, you will not just survive in the market, but thrive. We need to embrace the constant reinvention of our companies.

Alan Jonathan Sandoval

Co-Fundador y CEO de JB

Scalabl is an outstanding startup incubator and academy with top-notch mentors to support entrepreneurs and ideas. Their methodology is unique and the global community of graduates is extremely powerful.

Partha Roy Chowdhury

Commercial Lead India en Lockheed Martin

I recommend it to anyone who is thinking of starting a business and to those who have already started it. Given the situation caused by the coronavirus, and thanks to the adaptive power of the Scalabl® team, the course can now be taken online, and the content is excellent.

Jorge Araujo Muller

Emprendedor tecnológico en Barcelona

Scalabl's approach to business challenges the status quo in a unique way, with extremely valuable academic content (Harvard, MIT and Stanford, among other sources), combined with the analysis of real-world cases. It offered me useful tools to rethink many aspects of my business, and opened the doors to an impressive global community of entrepreneurs.

Demian Pack

Abogado internacional

I am privileged to begin my entrepreneurship journey with this course, and to become a member of the Scalabl Global Community. The environment is very interactive. Each course module is packed with interesting knowledge that has fostered my entrepreneurial growth. I'm looking forward to sharing my business ideas with the world.

Onyinye Udegbunam

Gerente de Experiencia Digital en First Founders

I'm a 'methodical' person, and Scalabl has helped me immensely to develop the relational and emotional aspects of my business.

Alejandra Beatriz Saccone

Socia fundadora y directora en QUALIDEAS

Dear Francisco, what an amazing journey! Excellent course! As a graduate, I look forward to supporting talented entrepreneurs through investing and becoming a shareholder in their promising companies.

Felipe Piton

Asesor de Inversiones en UBS

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